Replaced the "here's everything, good luck" opener with an intent router — everyday calm, a gift, or a statement piece — so visitors self-select before browsing, instead of parsing 20+ SKUs cold. That one decision reframes the rest of the page from a scroll into a guided path.

Scented and Sculptural are different purchase motivations dressed up as the same shopping flow. They got distinct visual treatments and separated sections instead of one long undifferentiated scroll, so each collection reads as its own considered space rather than more of the same grid.

Added mood tags and filters to the scent grid, so "which one is for me" doesn't depend on guessing what a name like "Exotic Woods" actually smells like. A small addition that removes a real point of hesitation right before a purchase decision.

The sculptural range (12 pieces) would have visually dwarfed the scented range (8) if shown in full. It now loads six at a time with a "view all" expand, so the page reads at a consistent pace instead of front-loading one collection over the other.

Standardized every price to symbol plus ISO code — R350.00 ZAR — since a bare "R" is genuinely ambiguous internationally (it's also the Brazilian Real symbol). Added an optional display-currency switcher (ZAR/USD/EUR/GBP, static approximate rates, clearly labeled) so international visitors aren't doing mental math mid-decision.

No unnecessary rebuild — the content, photography, and brand voice that already worked stayed untouched. No unproven claims — this was pitched to the client as a UX-principles argument (reduced decision friction, clearer merchandising), not an A/B-tested conversion guarantee, because there's no live-traffic data to back a guarantee with, and saying otherwise would be a promise made without evidence. No nav bloat — Journal and Watch sections were only added as structural placeholders after confirming with the client there was a real content plan, with an explicit flag that shipping them empty long-term would hurt SEO more than help it.

Two real bugs were caught and fixed before delivery — not by re-reading the code, but by actually rendering the site in a browser at multiple viewport widths and both light/dark themes: a mobile-menu regression introduced by an earlier breakpoint change, and a dark-mode contrast bug where a new UI element was invisible against its own background. Both were verified fixed with before/after screenshots, not just assumed fixed from reading the code.